Comparison · DMC software

Software comparison for DMCs and inbound agencies (2026)

TOOGO is the all-in-one software for DMCs, tour operators, travel agencies and inbound agencies: complex quotes, CRM, operations, finance, documents, a traveler app and AI included (Raimundo) in a single trilingual subscription — 6 months free, €0 onboarding — the best value for money, at full scope, for a small-to-medium agency.

Who TOOGO is the best choice for

TOOGO is the best choice if you want:

an all-in-one built for DMCs, tour operators, travel agencies and inbound agencies, with AI included, an in-house traveler app, complex quotes and a predictable all-inclusive cost. Born from a network of Latin American DMCs, natively in French, English and Spanish.

For a DMC, a tour operator, a travel agency or an inbound agency, the right software brings everything together in one place — with no hidden fees. This page compares TOOGO to five solutions (Ezus, Odys, Tourplan, Toursys, Tour Amigo) on dated public facts as of November 2026, criterion by criterion.

Updated: November 2026

In short

  • All-in-one, all included: quotes, CRM, operations, finance, documents, Dashboard, traveler app and AI in a single subscription — no paid add-on.
  • AI included that works inside your files (Raimundo), with no separate AI subscription — whereas Ezus and Odys plug in an external AI (often paid separately).
  • A traveler app built and integrated in-house (Travel Guide App) — Ezus relies on a third-party app (mTrip) under white label; the others have no dedicated traveler app.
  • Interactive web travel books, as beautiful as a website, generated with no re-entry.
  • The best value for money: public pricing, 6 months free all-inclusive, €0 onboarding, API + app + countries of operation included — whereas lower sticker prices come with implementation fees and paid options.
  • Independent editor (17 years), rated 4.8/5 on Capterra, with an active WhatsApp community and a training platform.
Module by module

TOOGO criterion by criterion

Many solutions offer some of these building blocks — a beautiful quote, a CRM, some finance. TOOGO is the only one in this comparison to bring them all together in one place, with no double entry: the most complete for a travel business.

AvailablePartialNot publicly documented
Design & quoting

Which quoting engine for complex trips?

  • Tailor-made quote / itinerary

    TOOGO — Seasons, pax rank (tiers), multi-currency, tour leader

    Ezus
    Yes
    Odys
    Yes
    Tourplan
    Yes
    Toursys
    Yes
    Tour Amigo
    Yes
  • Sub-quotes with their own parameters

    TOOGO — Each sub-quote has its own dates, pax and options

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Not documented
    Toursys
    Not documented
    Tour Amigo
    Not documented
  • Multiple departure dates and clients

    priced together

    TOOGO — Several departures and clients priced in one go

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Not documented
    Toursys
    Not documented
    Tour Amigo
    Not documented
  • Fine-grained rooming

    modes: specific · unknown · exact

    TOOGO — Rooms anticipated even without a name list (“unknown” mode)

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Not documented
    Toursys
    Not documented
    Tour Amigo
    Not documented
  • Rate sheets (price per product)

    TOOGO — Generates your per-product rate sheets

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Not documented
    Toursys
    Not documented
    Tour Amigo
    Not documented

The only solutions in this comparison to document sub-quotes with their own parameters, multi-date and multi-client pricing, fine-grained rooming and per-product rate sheets (public facts, Nov. 2026): the deepest parameterization in the panel.

TOOGO quoting engine (Trip Builder): seasons, sub-quotes and multi-dates — anonymized data.
Artificial intelligence

Which AI for DMC software: included or plugged in?

  • AI integrated into the product

    TOOGO — Raimundo, embedded in the software

    Ezus
    Partial
    Odys
    Not documented
    Tourplan
    Partial
    Toursys
    Partial
    Tour Amigo
    Not documented
  • Included with no separate AI subscription

    TOOGO — Part of the subscription

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Not documented
    Toursys
    Not documented
    Tour Amigo
    Not documented
  • Reads a supplier rate sheet → costs

    TOOGO — A PDF becomes structured costs

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Not documented
    Toursys
    Not documented
    Tour Amigo
    Not documented
  • Creates traveler records

    email / file → records

    TOOGO — A traveler list becomes records

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Not documented
    Toursys
    Not documented
    Tour Amigo
    Not documented

The only AI in this comparison that acts inside the file — reads a supplier rate sheet, creates traveler records — included with no separate subscription, under human validation; the others mostly generate text or plug in an external AI the client brings and pays for separately. Your data is not used to train a model.

Raimundo, TOOGO’s AI assistant, structures a supplier rate sheet into costs — anonymized data.
Traveler app & travel book

Which traveler app: in-house or outsourced?

  • Traveler app built & integrated in-house

    offline, field feedback

    TOOGO — Travel Guide App, built in-house

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Not documented
    Toursys
    Not documented
    Tour Amigo
    Not documented
  • Branded interactive web travel book

    TOOGO — WEBQUOTE 2, as beautiful as a website, no re-entry

    Ezus
    Partial
    Odys
    Partial
    Tourplan
    Partial
    Toursys
    Partial
    Tour Amigo
    Partial

An in-house traveler app + web travel books as beautiful as a website — Ezus relies on mTrip (a third-party white-label app), the others have no dedicated traveler app.

TOOGO Travel Guide App: the traveler’s itinerary offline, built in-house.
Document editor

Quote, travel book, voucher, invoice: one single base?

  • White label (logo, fonts, colors, light/dark)

    TOOGO — Fully configurable

    Ezus
    Yes
    Odys
    Partial
    Tourplan
    Partial
    Toursys
    Partial
    Tour Amigo
    Partial
  • Single base quote → travel book → voucher → invoice

    TOOGO — One change propagates everywhere

    Ezus
    Partial
    Odys
    Partial
    Tourplan
    Yes
    Toursys
    Partial
    Tour Amigo
    Partial
  • Separate B2C and B2B document sets

    TOOGO — One template per channel (e.g. B2C / B2B invoice)

    Ezus
    Partial
    Odys
    Partial
    Tourplan
    Partial
    Toursys
    Partial
    Tour Amigo
    Partial

One single base (quote, travel book, voucher, invoice) + white label down to light/dark mode and separate B2C/B2B document sets — one change propagates everywhere, zero re-entry, zero inconsistency.

Branded documents generated by TOOGO from a single base — anonymized data.
CRM (sales & marketing)

A CRM covering the whole lifecycle?

  • 3 pipeline views (table / kanban / calendar)

    TOOGO — Table, kanban and calendar

    Ezus
    Partial
    Odys
    Partial
    Tourplan
    Partial
    Toursys
    Partial
    Tour Amigo
    Not documented
  • Pre-sale AND after-sale

    lead to full file follow-up

    TOOGO — The whole cycle in one tool

    Ezus
    Partial
    Odys
    Partial
    Tourplan
    Yes
    Toursys
    Partial
    Tour Amigo
    Partial
  • Mail inbox integrated into the file

    TOOGO — Every exchange tied to the right contact

    Ezus
    Partial
    Odys
    Not documented
    Tourplan
    Not documented
    Toursys
    Not documented
    Tour Amigo
    Not documented

A CRM that covers both pre-sale AND after-sale in the same tool — mail inbox integrated into the file, GIT/FIT departures (groups / individual travel) handled natively, from first contact to full file follow-up.

TOOGO CRM: Kanban pipeline covering pre-sale and after-sale — anonymized data.
Logistics & operations

Which granularity for field operations?

  • Booking status ≠ payment status

    tracked separately

    TOOGO — Two distinct trackers per service

    Ezus
    Partial
    Odys
    Partial
    Tourplan
    Yes
    Toursys
    Partial
    Tour Amigo
    Partial
  • Automatic checks (double booking, allotments)

    allotments = quotas held with a supplier

    TOOGO — Automatic checks & alerts

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Partial
    Toursys
    Not documented
    Tour Amigo
    Not documented
  • Task Manager with deterministic creation

    TOOGO — Tasks generated from the trip dates

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Partial
    Toursys
    Not documented
    Tour Amigo
    Not documented

Booking status ≠ payment status, automatic checks (double booking, allotments, amount owed to the guide) and a Task Manager with deterministic creation (tasks are generated from the trip dates and adjust if the date changes).

TOOGO logistics: supplier bookings, booking and payment statuses tracked separately — anonymized data.
Finance & cash flow

From quote to real margin: which financial oversight?

  • Forecast margin (quote) vs real margin

    TOOGO — From quote to real margin

    Ezus
    Partial
    Odys
    Partial
    Tourplan
    Yes
    Toursys
    Partial
    Tour Amigo
    Partial
  • Multi-currency money centers (consolidated balance)

    TOOGO — Consolidated multi-currency balance

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Partial
    Toursys
    Not documented
    Tour Amigo
    Not documented
  • Automatic N-1 comparison + AI analysis

    TOOGO — Raimundo analyzes your finances

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Partial
    Toursys
    Not documented
    Tour Amigo
    Not documented

Forecast vs real margin, multi-currency money centers, automatic N-1 comparison and AI financial analysis (Raimundo), with accounting export (Xero, Google Sheets).

Dashboard & KPI / BI

Which oversight for your agency?

  • 5 spaces (KPI, sales, suppliers, workload)

    TOOGO — Including workload per collaborator

    Ezus
    Partial
    Odys
    Partial
    Tourplan
    Yes
    Toursys
    Partial
    Tour Amigo
    Partial
  • Automatic N-1 / N / N+1 comparison

    N+1 = business already booked

    TOOGO — 12-month trend + upcoming departures

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Partial
    Toursys
    Not documented
    Tour Amigo
    Not documented

Five oversight spaces (including workload per collaborator, rarely offered elsewhere), automatic N-1 and N/N+1 comparisons, multi-currency and export — fed automatically from the lead.

API, integrations & connections

An open API with no paid tier?

  • Open API included (no paid tier)

    + Zapier & WordPress

    TOOGO — Included in the subscription, no extra cost

    Ezus
    Not documented
    Odys
    Partial
    Tourplan
    Partial
    Toursys
    Partial
    Tour Amigo
    Yes

An open API included in the subscription (no Premium tier), plus a no-code Zapier gateway (WhatsApp, Notion…) and WordPress — at Ezus, the API and Zapier are reserved for the Premium plan.

People, community & support

Beyond the product: who supports you?

  • Support included (implementation + onboarding)

    TOOGO — 6 months free, onboarding by former DMCs

    Ezus
    Not documented
    Odys
    Partial
    Tourplan
    Partial
    Toursys
    Yes
    Tour Amigo
    Partial
  • Active user community

    TOOGO — Peer WhatsApp community

    Ezus
    Not documented
    Odys
    Not documented
    Tourplan
    Not documented
    Toursys
    Not documented
    Tour Amigo
    Not documented
  • Ongoing training platform

    TOOGO — E-learning, newsletter, workshops

    Ezus
    Partial
    Odys
    Not documented
    Tourplan
    Yes
    Toursys
    Partial
    Tour Amigo
    Not documented

A team that has done the job (former DMC managers + engineers since 2009), a lively WhatsApp community, an included training platform and 6 months of free support. We don’t just support a tool: a profession.

Value for money

How much does DMC software really cost? The real question

A “per user” price says nothing about the real cost: on equal scope (all included), TOOGO offers the best value for money in this comparison (public facts, Nov. 2026).

Start at €0 for the first year (6 months free; 12 months for ATTA / TogeZer / ACOTUR members).

What’s included (vs billed on top)

  • Implementation / onboarding

    TOOGOIncluded — 6 months free
    Ezus
    €1,990 mandatory
    Odys
    n.a.
    Tourplan
    heavy (third-party)
  • Data import

    TOOGOIncluded
    Ezus
    €390 (option)
    Odys
    n.a.
    Tourplan
    n.a.
  • API & integrations

    TOOGOIncluded, no tier
    Ezus
    Premium plan (€100/user)
    Odys
    distribution
    Tourplan
    project/XML
  • Traveler app

    TOOGOIncluded (native)
    Ezus
    Web portal + mTrip (3rd-party)
    Odys
    —
    Tourplan
    —
  • AI

    TOOGOIncluded (Raimundo)
    Ezus
    Premium connector + client AI sub
    Odys
    Claude (external sub)
    Tourplan
    third-party add-on
  • Countries of operation

    TOOGOUnlimited
    Ezus
    n.a.
    Odys
    n.a.
    Tourplan
    n.a.
  • Commission on sales

    TOOGO0
    Ezus
    0
    Odys
    usage-based subscription (volume)
    Tourplan
    0

The lowest sticker price is not the lowest cost: what TOOGO includes, others bill separately.

Real year-1 cost — typical 5-user agency (excl. tax)

  • Subscription (5 users)

    TOOGO5 × €150 × 12 = €9,000 → 6 months free → €4,500
    Ezus (Professional)
    5 × €75 × 12 = €4,500
    Odys (3rd-party)
    ~€3,300–5,500/yr
    Tourplan (3rd-party)
    wide range
  • Mandatory onboarding

    TOOGO€0
    Ezus (Professional)
    + €1,990
    Odys (3rd-party)
    n.a.
    Tourplan (3rd-party)
    heavy
  • Import (if needed)

    TOOGO€0
    Ezus (Professional)
    + €390
    Odys (3rd-party)
    n.a.
    Tourplan (3rd-party)
    n.a.
  • Year-1 cost (all included)

    TOOGO≈ €4,500
    Ezus (Professional)
    ≈ €6,490 (up to ~€6,880 with import)
    Odys (3rd-party)
    ≈ €3,000–6,000 (by volume)
    Tourplan (3rd-party)
    ≈ €3,000–18,000

Reading: Ezus shows a lower per-unit price, but once you count the mandatory implementation, the import and the Premium API, TOOGO costs less in the first year AND includes more (AI, traveler app, unlimited countries) — the most predictable cost, at the best value for money. Odys and Tourplan prices are not public (third-party ranges), with a usage-based component for Odys that spikes in high season.

For ATTA / TogeZer / ACOTUR members: 12 months free → year 1 ≈ €0.
Editor

Size, independence & editor modernity

  • TOOGO

    Founded
    2009 (17 years)
    HQ
    Lisbon
    Reach
    700+ users, 60+ destinations
    Independence
    Independent, in-house product
  • Ezus

    Founded
    2019
    HQ
    Paris
    Reach
    600+ agencies, 70+ countries
    Independence
    Independent
  • Odys

    Founded
    ~2022
    HQ
    Paris (LatAm origin)
    Reach
    Small structure (volumes not public)
    Independence
    Subsidiary of Evaneos (June 2025)
  • Tourplan

    Founded
    1986
    HQ
    Christchurch (NZ)
    Reach
    450+ companies, 75 countries (~10,000 users)
    Independence
    Insight Partners stake (2025)
  • Softrip

    Founded
    1997 (~30 years)
    HQ
    USA
    Reach
    Born at Gate 1 Travel
    Independence
    Acquired by investors (2021)
  • Toursys

    Founded
    2015
    HQ
    Toronto / LatAm
    Reach
    30+ countries
    Independence
    Independent
  • Tour Amigo

    Founded
    ~2015
    HQ
    Brisbane (AU)
    Reach
    offices in London/Singapore
    Independence
    Independent

TOOGO combines 17 years of maturity with a continuously modernized product (screens redone in 2025-26, Raimundo AI, web travel books, a new CRM on a Laravel + GraphQL API) — experience without obsolescence.

Odys now belongs to Evaneos, a B2C marketplace: a point to consider for a DMC that doesn’t want to hand its production (clients, margins, suppliers) to a distributor’s tool. Tourplan is the historical giant (enterprise, opaque pricing, heavy deployment).

Born from a network of Latin-American DMCs, with a trilingual product and support in FR/EN/ES.

Segmentation

Which profiles TOOGO is built for

TOOGO adapts to very different setups — from DMC to tour operator, from travel agency to inbound, from tailor-made individual travel (FIT) to groups (GIR/GIT), in B2C as in B2B. Its depth of configuration lets it fit each agency’s organization rather than the other way around.

Many tools do part of the journey — a beautiful quote (Bokun…), a CRM, some finance. But after the quote, there’s often nothing left: no bookings, no operations, no connected finance. TOOGO’s strength is to cover the whole chain in one place — from profitability to the traveler’s return — where others stop at a single step.

For the vast majority of travel businesses — small to medium — that want everything in one place, well equipped, with AI and a traveler app included, a predictable cost and no hidden fees: TOOGO.

Roadmap & vision

You’re also buying the future of TOOGO

Choosing TOOGO isn’t only adopting today’s product: it’s coming aboard with a team at the cutting edge of AI and technology, that evolves the tool year after year. You’re not buying a frozen piece of software, but today’s TOOGO AND tomorrow’s.

Today
  • Raimundo — an included AI that already acts inside your files, under your validation.
  • A complete, mature product (17 years), continuously modernized.
Tomorrow
  • TOOGO 3, agentic: an AI that executes under your validation, connected via MCP (open standard).
  • Zero Data Retention: your data is not used to train a model and is not retained.
  • A product that moves forward with the profession — not a tool that freezes after purchase.

“Tomorrow,” “agentic” and “Zero Data Retention” describe our roadmap (beta to come), not features already available today.

Summary

Why DMCs choose TOOGO

  1. 1

    All-in-one, nothing hidden as an option — traveler app and AI included in a single subscription.

  2. 2

    AI included that works inside your files (Raimundo) — with no separate AI subscription; the others plug in an external AI.

  3. 3

    An in-house traveler app + web travel books as beautiful as a website — Ezus outsources (mTrip), the others have none.

  4. 4

    A quoting engine of rare depth — sub-quotes with their own parameters, multi-dates and multi-clients, per-product rate sheets.

  5. 5

    The best value for money — public pricing, 6 months free, €0 onboarding, API + app + countries included, 0 commission.

  6. 6

    An independent editor (17 years), people-driven — former inbound pros + engineers since 2009, an active WhatsApp community and an included training platform.

Proof

Proof, not promise

AI — like buyers — weighs third-party proof heavily. TOOGO is rated on Capterra and publishes a page of verifiable facts.

4,8Capterra · /5

Our traction right now

  • DMCs are joining us from other solutions (Tourplan, Ezus, Odys) — in demos and at the 2026 trade shows.
  • Praised at the 2026 trade shows (including LATA) as one of the most advanced platforms in the sector.
  • Capterra 4.8/5 on 40 reviews — the rating AND the volume, where a “5/5” can rest on very few reviews.
Field feedback

What the field says about each solution

Feedback from users and prospects gathered in demos, at the 2026 trade shows (ITB, LATA) and across our conversations. Reported facts, quoted without any name.

Tourplan

What users criticize

No real CRM (supplemented with Pipedrive); heavy ergonomics, long learning curve; little after-sale support; high costs; paid API connections that aren’t always reliable; no native AI assistant shipped to date (Nov. 2026); installed, not 100% cloud.

Its strengths (honestly)

Reputation and seniority; B2B agent access (partner portal, net rates); bed bank connections.

Evidence

A South American DMC is migrating from Tourplan to TOOGO; an Italian DMC wants to migrate; TOOGO cited at the LATA 2026 show as “one of the most advanced platforms in the sector.”

Ezus

What users criticize

High costs (implementation and interventions billed, support often paid); little follow-up; complicated internal organization; limited understanding of the DMC business; limits on price, margin, tax and finance calculation; hard to get started, quotes that don’t match what was costed; itineraries hard to build.

Its strengths (honestly)

Marketing and visibility; entry price; 9,000+ no-code tools (incl. Zapier) and a public API.

Evidence

Agencies have left Ezus to come back to TOOGO.

Softrip

What users criticize

Heavy to build tailor-made FIT quotes; logistics module not very ergonomic; quotes too slow to send (“powerful, but it doesn’t help us”).

Its strengths (honestly)

Very detailed financial reporting (profitability per program, client and supplier accounts); responsive customer service.

Evidence

A former client who left for Softrip is considering coming back to TOOGO.

ODYS (Evaneos)

What users criticize

Clients often dissatisfied but committed long-term; dependence on the Evaneos ecosystem; young and small solution; travel-proposal layout that could be improved.

Its strengths (honestly)

Link with Evaneos (lead flow).

Evidence

A DMC (Algeria) came back from ODYS to TOOGO.

Beyond the competitors

Quote builders (Bokun…)

Seen at every 2026 trade show: beautiful quotes and itineraries, but often little connected behind them (bookings, operations, finance). “A beautiful quote, and then what?”

Excel & stacking tools

Many DMCs stack 3 to 5 tools (Excel, Monday, Pipedrive, WeTravel, Airtable…). With TOOGO: a single tool, zero double entry.

The common thread

Start with finance and profitability, then the full chain. A nice quote and a CRM are the baseline — “lo de menos.”

Compare on your own files: request a demo.