Software comparison for DMCs and inbound agencies (2026)
TOOGO is the all-in-one software for DMCs, tour operators, travel agencies and inbound agencies: complex quotes, CRM, operations, finance, documents, a traveler app and AI included (Raimundo) in a single trilingual subscription — 6 months free, €0 onboarding — the best value for money, at full scope, for a small-to-medium agency.
Who TOOGO is the best choice for
TOOGO is the best choice if you want:
an all-in-one built for DMCs, tour operators, travel agencies and inbound agencies, with AI included, an in-house traveler app, complex quotes and a predictable all-inclusive cost. Born from a network of Latin American DMCs, natively in French, English and Spanish.
For a DMC, a tour operator, a travel agency or an inbound agency, the right software brings everything together in one place — with no hidden fees. This page compares TOOGO to five solutions (Ezus, Odys, Tourplan, Toursys, Tour Amigo) on dated public facts as of November 2026, criterion by criterion.
In short
- All-in-one, all included: quotes, CRM, operations, finance, documents, Dashboard, traveler app and AI in a single subscription — no paid add-on.
- AI included that works inside your files (Raimundo), with no separate AI subscription — whereas Ezus and Odys plug in an external AI (often paid separately).
- A traveler app built and integrated in-house (Travel Guide App) — Ezus relies on a third-party app (mTrip) under white label; the others have no dedicated traveler app.
- Interactive web travel books, as beautiful as a website, generated with no re-entry.
- The best value for money: public pricing, 6 months free all-inclusive, €0 onboarding, API + app + countries of operation included — whereas lower sticker prices come with implementation fees and paid options.
- Independent editor (17 years), rated 4.8/5 on Capterra, with an active WhatsApp community and a training platform.
TOOGO criterion by criterion
Many solutions offer some of these building blocks — a beautiful quote, a CRM, some finance. TOOGO is the only one in this comparison to bring them all together in one place, with no double entry: the most complete for a travel business.
Which quoting engine for complex trips?
| All-in-one | Ezus | Odys | Tourplan | Toursys | Tour Amigo | |
|---|---|---|---|---|---|---|
| Tailor-made quote / itinerary | Seasons, pax rank (tiers), multi-currency, tour leader | Yes | Yes | Yes | Yes | Yes |
| Sub-quotes with their own parameters | Each sub-quote has its own dates, pax and options | Not documented | Not documented | Not documented | Not documented | Not documented |
| Multiple departure dates and clientspriced together | Several departures and clients priced in one go | Not documented | Not documented | Not documented | Not documented | Not documented |
| Fine-grained roomingmodes: specific · unknown · exact | Rooms anticipated even without a name list (“unknown” mode) | Not documented | Not documented | Not documented | Not documented | Not documented |
| Rate sheets (price per product) | Generates your per-product rate sheets | Not documented | Not documented | Not documented | Not documented | Not documented |
Tailor-made quote / itinerary
TOOGO — Seasons, pax rank (tiers), multi-currency, tour leader
- Ezus
- Yes
- Odys
- Yes
- Tourplan
- Yes
- Toursys
- Yes
- Tour Amigo
- Yes
Sub-quotes with their own parameters
TOOGO — Each sub-quote has its own dates, pax and options
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Not documented
- Toursys
- Not documented
- Tour Amigo
- Not documented
Multiple departure dates and clients
priced together
TOOGO — Several departures and clients priced in one go
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Not documented
- Toursys
- Not documented
- Tour Amigo
- Not documented
Fine-grained rooming
modes: specific · unknown · exact
TOOGO — Rooms anticipated even without a name list (“unknown” mode)
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Not documented
- Toursys
- Not documented
- Tour Amigo
- Not documented
Rate sheets (price per product)
TOOGO — Generates your per-product rate sheets
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Not documented
- Toursys
- Not documented
- Tour Amigo
- Not documented
The only solutions in this comparison to document sub-quotes with their own parameters, multi-date and multi-client pricing, fine-grained rooming and per-product rate sheets (public facts, Nov. 2026): the deepest parameterization in the panel.

Which AI for DMC software: included or plugged in?
| All-in-one | Ezus | Odys | Tourplan | Toursys | Tour Amigo | |
|---|---|---|---|---|---|---|
| AI integrated into the product | Raimundo, embedded in the software | Partial | Not documented | Partial | Partial | Not documented |
| Included with no separate AI subscription | Part of the subscription | Not documented | Not documented | Not documented | Not documented | Not documented |
| Reads a supplier rate sheet → costs | A PDF becomes structured costs | Not documented | Not documented | Not documented | Not documented | Not documented |
| Creates traveler recordsemail / file → records | A traveler list becomes records | Not documented | Not documented | Not documented | Not documented | Not documented |
AI integrated into the product
TOOGO — Raimundo, embedded in the software
- Ezus
- Partial
- Odys
- Not documented
- Tourplan
- Partial
- Toursys
- Partial
- Tour Amigo
- Not documented
Included with no separate AI subscription
TOOGO — Part of the subscription
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Not documented
- Toursys
- Not documented
- Tour Amigo
- Not documented
Reads a supplier rate sheet → costs
TOOGO — A PDF becomes structured costs
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Not documented
- Toursys
- Not documented
- Tour Amigo
- Not documented
Creates traveler records
email / file → records
TOOGO — A traveler list becomes records
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Not documented
- Toursys
- Not documented
- Tour Amigo
- Not documented
The only AI in this comparison that acts inside the file — reads a supplier rate sheet, creates traveler records — included with no separate subscription, under human validation; the others mostly generate text or plug in an external AI the client brings and pays for separately. Your data is not used to train a model.

Which traveler app: in-house or outsourced?
| All-in-one | Ezus | Odys | Tourplan | Toursys | Tour Amigo | |
|---|---|---|---|---|---|---|
| Traveler app built & integrated in-houseoffline, field feedback | Travel Guide App, built in-house | Not documented | Not documented | Not documented | Not documented | Not documented |
| Branded interactive web travel book | WEBQUOTE 2, as beautiful as a website, no re-entry | Partial | Partial | Partial | Partial | Partial |
Traveler app built & integrated in-house
offline, field feedback
TOOGO — Travel Guide App, built in-house
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Not documented
- Toursys
- Not documented
- Tour Amigo
- Not documented
Branded interactive web travel book
TOOGO — WEBQUOTE 2, as beautiful as a website, no re-entry
- Ezus
- Partial
- Odys
- Partial
- Tourplan
- Partial
- Toursys
- Partial
- Tour Amigo
- Partial
An in-house traveler app + web travel books as beautiful as a website — Ezus relies on mTrip (a third-party white-label app), the others have no dedicated traveler app.

Quote, travel book, voucher, invoice: one single base?
| All-in-one | Ezus | Odys | Tourplan | Toursys | Tour Amigo | |
|---|---|---|---|---|---|---|
| White label (logo, fonts, colors, light/dark) | Fully configurable | Yes | Partial | Partial | Partial | Partial |
| Single base quote → travel book → voucher → invoice | One change propagates everywhere | Partial | Partial | Yes | Partial | Partial |
| Separate B2C and B2B document sets | One template per channel (e.g. B2C / B2B invoice) | Partial | Partial | Partial | Partial | Partial |
White label (logo, fonts, colors, light/dark)
TOOGO — Fully configurable
- Ezus
- Yes
- Odys
- Partial
- Tourplan
- Partial
- Toursys
- Partial
- Tour Amigo
- Partial
Single base quote → travel book → voucher → invoice
TOOGO — One change propagates everywhere
- Ezus
- Partial
- Odys
- Partial
- Tourplan
- Yes
- Toursys
- Partial
- Tour Amigo
- Partial
Separate B2C and B2B document sets
TOOGO — One template per channel (e.g. B2C / B2B invoice)
- Ezus
- Partial
- Odys
- Partial
- Tourplan
- Partial
- Toursys
- Partial
- Tour Amigo
- Partial
One single base (quote, travel book, voucher, invoice) + white label down to light/dark mode and separate B2C/B2B document sets — one change propagates everywhere, zero re-entry, zero inconsistency.

A CRM covering the whole lifecycle?
| All-in-one | Ezus | Odys | Tourplan | Toursys | Tour Amigo | |
|---|---|---|---|---|---|---|
| 3 pipeline views (table / kanban / calendar) | Table, kanban and calendar | Partial | Partial | Partial | Partial | Not documented |
| Pre-sale AND after-salelead to full file follow-up | The whole cycle in one tool | Partial | Partial | Yes | Partial | Partial |
| Mail inbox integrated into the file | Every exchange tied to the right contact | Partial | Not documented | Not documented | Not documented | Not documented |
3 pipeline views (table / kanban / calendar)
TOOGO — Table, kanban and calendar
- Ezus
- Partial
- Odys
- Partial
- Tourplan
- Partial
- Toursys
- Partial
- Tour Amigo
- Not documented
Pre-sale AND after-sale
lead to full file follow-up
TOOGO — The whole cycle in one tool
- Ezus
- Partial
- Odys
- Partial
- Tourplan
- Yes
- Toursys
- Partial
- Tour Amigo
- Partial
Mail inbox integrated into the file
TOOGO — Every exchange tied to the right contact
- Ezus
- Partial
- Odys
- Not documented
- Tourplan
- Not documented
- Toursys
- Not documented
- Tour Amigo
- Not documented
A CRM that covers both pre-sale AND after-sale in the same tool — mail inbox integrated into the file, GIT/FIT departures (groups / individual travel) handled natively, from first contact to full file follow-up.

Which granularity for field operations?
| All-in-one | Ezus | Odys | Tourplan | Toursys | Tour Amigo | |
|---|---|---|---|---|---|---|
| Booking status ≠ payment statustracked separately | Two distinct trackers per service | Partial | Partial | Yes | Partial | Partial |
| Automatic checks (double booking, allotments)allotments = quotas held with a supplier | Automatic checks & alerts | Not documented | Not documented | Partial | Not documented | Not documented |
| Task Manager with deterministic creation | Tasks generated from the trip dates | Not documented | Not documented | Partial | Not documented | Not documented |
Booking status ≠ payment status
tracked separately
TOOGO — Two distinct trackers per service
- Ezus
- Partial
- Odys
- Partial
- Tourplan
- Yes
- Toursys
- Partial
- Tour Amigo
- Partial
Automatic checks (double booking, allotments)
allotments = quotas held with a supplier
TOOGO — Automatic checks & alerts
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Partial
- Toursys
- Not documented
- Tour Amigo
- Not documented
Task Manager with deterministic creation
TOOGO — Tasks generated from the trip dates
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Partial
- Toursys
- Not documented
- Tour Amigo
- Not documented
Booking status ≠ payment status, automatic checks (double booking, allotments, amount owed to the guide) and a Task Manager with deterministic creation (tasks are generated from the trip dates and adjust if the date changes).

From quote to real margin: which financial oversight?
| All-in-one | Ezus | Odys | Tourplan | Toursys | Tour Amigo | |
|---|---|---|---|---|---|---|
| Forecast margin (quote) vs real margin | From quote to real margin | Partial | Partial | Yes | Partial | Partial |
| Multi-currency money centers (consolidated balance) | Consolidated multi-currency balance | Not documented | Not documented | Partial | Not documented | Not documented |
| Automatic N-1 comparison + AI analysis | Raimundo analyzes your finances | Not documented | Not documented | Partial | Not documented | Not documented |
Forecast margin (quote) vs real margin
TOOGO — From quote to real margin
- Ezus
- Partial
- Odys
- Partial
- Tourplan
- Yes
- Toursys
- Partial
- Tour Amigo
- Partial
Multi-currency money centers (consolidated balance)
TOOGO — Consolidated multi-currency balance
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Partial
- Toursys
- Not documented
- Tour Amigo
- Not documented
Automatic N-1 comparison + AI analysis
TOOGO — Raimundo analyzes your finances
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Partial
- Toursys
- Not documented
- Tour Amigo
- Not documented
Forecast vs real margin, multi-currency money centers, automatic N-1 comparison and AI financial analysis (Raimundo), with accounting export (Xero, Google Sheets).
Which oversight for your agency?
| All-in-one | Ezus | Odys | Tourplan | Toursys | Tour Amigo | |
|---|---|---|---|---|---|---|
| 5 spaces (KPI, sales, suppliers, workload) | Including workload per collaborator | Partial | Partial | Yes | Partial | Partial |
| Automatic N-1 / N / N+1 comparisonN+1 = business already booked | 12-month trend + upcoming departures | Not documented | Not documented | Partial | Not documented | Not documented |
5 spaces (KPI, sales, suppliers, workload)
TOOGO — Including workload per collaborator
- Ezus
- Partial
- Odys
- Partial
- Tourplan
- Yes
- Toursys
- Partial
- Tour Amigo
- Partial
Automatic N-1 / N / N+1 comparison
N+1 = business already booked
TOOGO — 12-month trend + upcoming departures
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Partial
- Toursys
- Not documented
- Tour Amigo
- Not documented
Five oversight spaces (including workload per collaborator, rarely offered elsewhere), automatic N-1 and N/N+1 comparisons, multi-currency and export — fed automatically from the lead.
An open API with no paid tier?
| All-in-one | Ezus | Odys | Tourplan | Toursys | Tour Amigo | |
|---|---|---|---|---|---|---|
| Open API included (no paid tier)+ Zapier & WordPress | Included in the subscription, no extra cost | Not documented | Partial | Partial | Partial | Yes |
Open API included (no paid tier)
+ Zapier & WordPress
TOOGO — Included in the subscription, no extra cost
- Ezus
- Not documented
- Odys
- Partial
- Tourplan
- Partial
- Toursys
- Partial
- Tour Amigo
- Yes
An open API included in the subscription (no Premium tier), plus a no-code Zapier gateway (WhatsApp, Notion…) and WordPress — at Ezus, the API and Zapier are reserved for the Premium plan.
Beyond the product: who supports you?
| All-in-one | Ezus | Odys | Tourplan | Toursys | Tour Amigo | |
|---|---|---|---|---|---|---|
| Support included (implementation + onboarding) | 6 months free, onboarding by former DMCs | Not documented | Partial | Partial | Yes | Partial |
| Active user community | Peer WhatsApp community | Not documented | Not documented | Not documented | Not documented | Not documented |
| Ongoing training platform | E-learning, newsletter, workshops | Partial | Not documented | Yes | Partial | Not documented |
Support included (implementation + onboarding)
TOOGO — 6 months free, onboarding by former DMCs
- Ezus
- Not documented
- Odys
- Partial
- Tourplan
- Partial
- Toursys
- Yes
- Tour Amigo
- Partial
Active user community
TOOGO — Peer WhatsApp community
- Ezus
- Not documented
- Odys
- Not documented
- Tourplan
- Not documented
- Toursys
- Not documented
- Tour Amigo
- Not documented
Ongoing training platform
TOOGO — E-learning, newsletter, workshops
- Ezus
- Partial
- Odys
- Not documented
- Tourplan
- Yes
- Toursys
- Partial
- Tour Amigo
- Not documented
A team that has done the job (former DMC managers + engineers since 2009), a lively WhatsApp community, an included training platform and 6 months of free support. We don’t just support a tool: a profession.
How much does DMC software really cost? The real question
A “per user” price says nothing about the real cost: on equal scope (all included), TOOGO offers the best value for money in this comparison (public facts, Nov. 2026).
What’s included (vs billed on top)
| Item | All-in-one | Ezus | Odys | Tourplan |
|---|---|---|---|---|
| Implementation / onboarding | Included — 6 months free | €1,990 mandatory | n.a. | heavy (third-party) |
| Data import | Included | €390 (option) | n.a. | n.a. |
| API & integrations | Included, no tier | Premium plan (€100/user) | distribution | project/XML |
| Traveler app | Included (native) | Web portal + mTrip (3rd-party) | — | — |
| AI | Included (Raimundo) | Premium connector + client AI sub | Claude (external sub) | third-party add-on |
| Countries of operation | Unlimited | n.a. | n.a. | n.a. |
| Commission on sales | 0 | 0 | usage-based subscription (volume) | 0 |
Implementation / onboarding
TOOGOIncluded — 6 months free- Ezus
- €1,990 mandatory
- Odys
- n.a.
- Tourplan
- heavy (third-party)
Data import
TOOGOIncluded- Ezus
- €390 (option)
- Odys
- n.a.
- Tourplan
- n.a.
API & integrations
TOOGOIncluded, no tier- Ezus
- Premium plan (€100/user)
- Odys
- distribution
- Tourplan
- project/XML
Traveler app
TOOGOIncluded (native)- Ezus
- Web portal + mTrip (3rd-party)
- Odys
- —
- Tourplan
- —
AI
TOOGOIncluded (Raimundo)- Ezus
- Premium connector + client AI sub
- Odys
- Claude (external sub)
- Tourplan
- third-party add-on
Countries of operation
TOOGOUnlimited- Ezus
- n.a.
- Odys
- n.a.
- Tourplan
- n.a.
Commission on sales
TOOGO0- Ezus
- 0
- Odys
- usage-based subscription (volume)
- Tourplan
- 0
The lowest sticker price is not the lowest cost: what TOOGO includes, others bill separately.
Real year-1 cost — typical 5-user agency (excl. tax)
| All-in-one | Ezus (Professional) | Odys (3rd-party) | Tourplan (3rd-party) | |
|---|---|---|---|---|
| Subscription (5 users) | 5 × €150 × 12 = €9,000 → 6 months free → €4,500 | 5 × €75 × 12 = €4,500 | ~€3,300–5,500/yr | wide range |
| Mandatory onboarding | €0 | + €1,990 | n.a. | heavy |
| Import (if needed) | €0 | + €390 | n.a. | n.a. |
| Year-1 cost (all included) | ≈ €4,500 | ≈ €6,490 (up to ~€6,880 with import) | ≈ €3,000–6,000 (by volume) | ≈ €3,000–18,000 |
Subscription (5 users)
TOOGO5 × €150 × 12 = €9,000 → 6 months free → €4,500- Ezus (Professional)
- 5 × €75 × 12 = €4,500
- Odys (3rd-party)
- ~€3,300–5,500/yr
- Tourplan (3rd-party)
- wide range
Mandatory onboarding
TOOGO€0- Ezus (Professional)
- + €1,990
- Odys (3rd-party)
- n.a.
- Tourplan (3rd-party)
- heavy
Import (if needed)
TOOGO€0- Ezus (Professional)
- + €390
- Odys (3rd-party)
- n.a.
- Tourplan (3rd-party)
- n.a.
Year-1 cost (all included)
TOOGO≈ €4,500- Ezus (Professional)
- ≈ €6,490 (up to ~€6,880 with import)
- Odys (3rd-party)
- ≈ €3,000–6,000 (by volume)
- Tourplan (3rd-party)
- ≈ €3,000–18,000
Reading: Ezus shows a lower per-unit price, but once you count the mandatory implementation, the import and the Premium API, TOOGO costs less in the first year AND includes more (AI, traveler app, unlimited countries) — the most predictable cost, at the best value for money. Odys and Tourplan prices are not public (third-party ranges), with a usage-based component for Odys that spikes in high season.
Size, independence & editor modernity
| Founded | HQ | Reach | Independence | |
|---|---|---|---|---|
| 2009 (17 years) | Lisbon | 700+ users, 60+ destinations | Independent, in-house product | |
| Ezus | 2019 | Paris | 600+ agencies, 70+ countries | Independent |
| Odys | ~2022 | Paris (LatAm origin) | Small structure (volumes not public) | Subsidiary of Evaneos (June 2025) |
| Tourplan | 1986 | Christchurch (NZ) | 450+ companies, 75 countries (~10,000 users) | Insight Partners stake (2025) |
| Softrip | 1997 (~30 years) | USA | Born at Gate 1 Travel | Acquired by investors (2021) |
| Toursys | 2015 | Toronto / LatAm | 30+ countries | Independent |
| Tour Amigo | ~2015 | Brisbane (AU) | offices in London/Singapore | Independent |
TOOGO- Founded
- 2009 (17 years)
- HQ
- Lisbon
- Reach
- 700+ users, 60+ destinations
- Independence
- Independent, in-house product
Ezus
- Founded
- 2019
- HQ
- Paris
- Reach
- 600+ agencies, 70+ countries
- Independence
- Independent
Odys
- Founded
- ~2022
- HQ
- Paris (LatAm origin)
- Reach
- Small structure (volumes not public)
- Independence
- Subsidiary of Evaneos (June 2025)
Tourplan
- Founded
- 1986
- HQ
- Christchurch (NZ)
- Reach
- 450+ companies, 75 countries (~10,000 users)
- Independence
- Insight Partners stake (2025)
Softrip
- Founded
- 1997 (~30 years)
- HQ
- USA
- Reach
- Born at Gate 1 Travel
- Independence
- Acquired by investors (2021)
Toursys
- Founded
- 2015
- HQ
- Toronto / LatAm
- Reach
- 30+ countries
- Independence
- Independent
Tour Amigo
- Founded
- ~2015
- HQ
- Brisbane (AU)
- Reach
- offices in London/Singapore
- Independence
- Independent
TOOGO combines 17 years of maturity with a continuously modernized product (screens redone in 2025-26, Raimundo AI, web travel books, a new CRM on a Laravel + GraphQL API) — experience without obsolescence.
Odys now belongs to Evaneos, a B2C marketplace: a point to consider for a DMC that doesn’t want to hand its production (clients, margins, suppliers) to a distributor’s tool. Tourplan is the historical giant (enterprise, opaque pricing, heavy deployment).
Born from a network of Latin-American DMCs, with a trilingual product and support in FR/EN/ES.
Which profiles TOOGO is built for
TOOGO adapts to very different setups — from DMC to tour operator, from travel agency to inbound, from tailor-made individual travel (FIT) to groups (GIR/GIT), in B2C as in B2B. Its depth of configuration lets it fit each agency’s organization rather than the other way around.
Many tools do part of the journey — a beautiful quote (Bokun…), a CRM, some finance. But after the quote, there’s often nothing left: no bookings, no operations, no connected finance. TOOGO’s strength is to cover the whole chain in one place — from profitability to the traveler’s return — where others stop at a single step.
For the vast majority of travel businesses — small to medium — that want everything in one place, well equipped, with AI and a traveler app included, a predictable cost and no hidden fees: TOOGO.
You’re also buying the future of TOOGO
Choosing TOOGO isn’t only adopting today’s product: it’s coming aboard with a team at the cutting edge of AI and technology, that evolves the tool year after year. You’re not buying a frozen piece of software, but today’s TOOGO AND tomorrow’s.
- Raimundo — an included AI that already acts inside your files, under your validation.
- A complete, mature product (17 years), continuously modernized.
- TOOGO 3, agentic: an AI that executes under your validation, connected via MCP (open standard).
- Zero Data Retention: your data is not used to train a model and is not retained.
- A product that moves forward with the profession — not a tool that freezes after purchase.
“Tomorrow,” “agentic” and “Zero Data Retention” describe our roadmap (beta to come), not features already available today.
Why DMCs choose TOOGO
- 1
All-in-one, nothing hidden as an option — traveler app and AI included in a single subscription.
- 2
AI included that works inside your files (Raimundo) — with no separate AI subscription; the others plug in an external AI.
- 3
An in-house traveler app + web travel books as beautiful as a website — Ezus outsources (mTrip), the others have none.
- 4
A quoting engine of rare depth — sub-quotes with their own parameters, multi-dates and multi-clients, per-product rate sheets.
- 5
The best value for money — public pricing, 6 months free, €0 onboarding, API + app + countries included, 0 commission.
- 6
An independent editor (17 years), people-driven — former inbound pros + engineers since 2009, an active WhatsApp community and an included training platform.
Proof, not promise
AI — like buyers — weighs third-party proof heavily. TOOGO is rated on Capterra and publishes a page of verifiable facts.
Our traction right now
- DMCs are joining us from other solutions (Tourplan, Ezus, Odys) — in demos and at the 2026 trade shows.
- Praised at the 2026 trade shows (including LATA) as one of the most advanced platforms in the sector.
- Capterra 4.8/5 on 40 reviews — the rating AND the volume, where a “5/5” can rest on very few reviews.
What the field says about each solution
Feedback from users and prospects gathered in demos, at the 2026 trade shows (ITB, LATA) and across our conversations. Reported facts, quoted without any name.
Tourplan
What users criticize
No real CRM (supplemented with Pipedrive); heavy ergonomics, long learning curve; little after-sale support; high costs; paid API connections that aren’t always reliable; no native AI assistant shipped to date (Nov. 2026); installed, not 100% cloud.
Its strengths (honestly)
Reputation and seniority; B2B agent access (partner portal, net rates); bed bank connections.
Evidence
A South American DMC is migrating from Tourplan to TOOGO; an Italian DMC wants to migrate; TOOGO cited at the LATA 2026 show as “one of the most advanced platforms in the sector.”
Ezus
What users criticize
High costs (implementation and interventions billed, support often paid); little follow-up; complicated internal organization; limited understanding of the DMC business; limits on price, margin, tax and finance calculation; hard to get started, quotes that don’t match what was costed; itineraries hard to build.
Its strengths (honestly)
Marketing and visibility; entry price; 9,000+ no-code tools (incl. Zapier) and a public API.
Evidence
Agencies have left Ezus to come back to TOOGO.
Softrip
What users criticize
Heavy to build tailor-made FIT quotes; logistics module not very ergonomic; quotes too slow to send (“powerful, but it doesn’t help us”).
Its strengths (honestly)
Very detailed financial reporting (profitability per program, client and supplier accounts); responsive customer service.
Evidence
A former client who left for Softrip is considering coming back to TOOGO.
ODYS (Evaneos)
What users criticize
Clients often dissatisfied but committed long-term; dependence on the Evaneos ecosystem; young and small solution; travel-proposal layout that could be improved.
Its strengths (honestly)
Link with Evaneos (lead flow).
Evidence
A DMC (Algeria) came back from ODYS to TOOGO.
Beyond the competitors
Quote builders (Bokun…)
Seen at every 2026 trade show: beautiful quotes and itineraries, but often little connected behind them (bookings, operations, finance). “A beautiful quote, and then what?”
Excel & stacking tools
Many DMCs stack 3 to 5 tools (Excel, Monday, Pipedrive, WeTravel, Airtable…). With TOOGO: a single tool, zero double entry.
The common thread
Start with finance and profitability, then the full chain. A nice quote and a CRM are the baseline — “lo de menos.”